Billion Dollar Brows Engages Barnett Ellman as Public Relations Agency of Record
Released on: April 16, 2008, 4:35 pm
Press Release Author: Barnett Ellman
Industry: Apparel & Fashion
Press Release Summary: Beverly Hills, CA - Billion Dollar Brows (BDB) announced today the engagement of nationally acclaimed public relations and marketing firm, Barnett Ellman. This relationship marks the expansion of the BDB product line offered via the internet and select retail locations. Barnett Ellman will also be promoting the services offered at the prestigious BDB salon in Beverly Hills.
Press Release Body: Barnett Ellman's experience and expertise in mainstream consumer and lifestyle public relations make for a natural pairing with the rapidly expanding BDB brand. The objectives of the campaign include an increased awareness on a national level, high profile placements in top tier media, and general promotion of new products, services and relationships.
"We are very excited to begin working with Barnett Ellman," says Natalie Plain, co-founder of Billion Dollar Brows. "Given their reputation within our industry as trendsetters and innovative thinkers, we are confident they have the knowhow and tools to take BDB to the top."
Barnett Ellman has a strong reputation of obtaining top tier media for their eclectic roster, and will be using these past connections, knowledge and ability, to position BDB as the ultimate resource for all things related to eyebrow care and maintenance. Barnett Ellman has always made a point of working with clients centered on niche markets; BDB is the epitome of this philosophy.
"BDB has a firm grasp on a rapidly growing industry that has proven to be a pop culture phenomenon," says Tyler Barnett, co-founder of Barnett Ellman. "We are thrilled to be given the opportunity to participate in the growth and expansion of a brand with such a loyal following across the country."
Billion Dollar Brows has recently been featured on the popular TV series, Rachael Ray, as well as CBS, and has been seen in Self Magazine, OK Weekly and Redbook.
Recent accolades of Barnett Ellman include "Top 25 Young Entrepreneurs" by Business Week, numerous mentions and features in Entrepreneur Magazine and a featured profile on PerfectBusiness.com.
For more information regarding Billion Dollar Brows please visit www.billiondollarbrows.com. For more information regarding Barnett Ellman Public Relations please visit www.barnettellman.com. To set up an interview with BDB or Barnett Ellman, please contact Kristen at 323.937.1351.
Web Site: http://www.billiondollarbrows.com/
Contact Details: Billion Dollar Brows Corporate Address 264 S. La Cienega Blvd., Ste. 1038 Beverly Hills, CA 90211